Mediterranean brand identity
for a restaurant & delicatessen shop
I come from a small corner of the French Mediterranean coast with a very strong Catalan culture. As we value a lot the local products that come from our lands, I decided to imagine a personal project to create the visual identity of a fictive restaurant / delicatessen called "Casa Simoneta". Obviously, I wanted a spanish name that reflects the idea of a warm place where you feel at home, with simple, fresh, and homemade cuisine. Also, I wanted a strong identity, both delicate and colorful, which reflects the Mediterranean culture.